Scientists are developing a pill which could boost women’s libido and reduce their appetite.
The hormone-releasing pill has so far only been given to female monkeys and shrews who displayed more mating behaviour and ate less.
The team from the Medical Research Council’s Human Reproduction Unit in Edinburgh believe a human version could be available within a decade.
But a psychologist said low-libido was usually caused by relationship issues.
Up to 40% of women are thought to experience a lack of sex drive at some point in their lives.
A third of women constantly worry about the way their body looks, a survey last year suggested.
The Edinburgh team, led by Professor Robert Millar, have been looking at the properties Type 2 Gonadotrophin-releasing hormone.
When it was given to monkeys, they displayed mating behaviour such as tongue-flicking and eyebrow-raising to the males, while female shrews displayed their feelings via “rump presentation and tail wagging”.
But the animals also ate around a third less food than they normally would.
Professor Millar hopes to achieve a similar rise in libido and fall in appetite in a pill for women.
He told the Scotland on Sunday newspaper: “This hormone is distributed in the brain in areas that we suspect affect reproductive behaviour.
“It is considered a major pharmaceutical endeavour to address the area of libido.
“So the next stage is to produce a drug that simulates the actions of this hormone.
“It is most likely that we will do it in partnership with a pharmaceutical firm. It could be available to women within the next 10 years.”
He said it may also be possible to develop a pill which worked for men, but he has so far not carried out any tests on male animals.
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